MickDonalds
07-03-2010, 02:55 AM
Army ‘psy ops’ gets new name
The Associated Press
Posted : Friday Jul 2, 2010 17:05:40 EDT
FORT BRAGG, N.C. — The Army has dropped the Vietnam-era name “psychological operations” for its branch in charge of trying to change minds behind enemy lines, acknowledging the term can sound ominous.
The Defense Department picked a more neutral moniker: “Military Information Support Operations,” or MISO.
U.S. Special Operations Command spokesman Ken McGraw said Thursday the new name, adopted last month, more accurately reflects the unit’s job of producing leaflets, radio broadcasts and loudspeaker messages to influence enemy soldiers and civilians.
“One of the catalysts for the transition is foreign and domestic sensitivities to the term ‘psychological operations’ that often lead to a misunderstanding of the mission,” McGraw said.
Fort Bragg is home to the 4th Psychological Operations Group, the Army’s only active duty psychological operations unit. Psychological operations soldiers are trained at the post.
Alfred H. Paddock, Jr., a retired colonel who was Director for Psychological Operations in the Office of the Secretary of Defense in 1986-88, says the term has always had some baggage and been difficult to explain.
“Somehow it gives a nefarious connotation, but I think that this baggage can be overcome,” said Paddock, who also served three combat tours with Special Forces in Laos and Vietnam.
Psychological operations have been cast as spooky in movies and books over the years portraying the soldiers as master manipulators. The 2009 movie “The Men Who Stare at Goats,” staring George Clooney, was about an army unit that trains psychic spies, based on Jon Ronson’s nonfiction account of the U.S. military’s hush-hush research into psychic warfare and espionage.
But the real mission is far more mundane. During the 2003 invasion of Iraq, psychological operations units dropped leaflets urging Iraqis to surrender.
In Vietnam, a psychological operations effort called the Open Arms Program bombarded Viet Cong units with surrender appeals written by former members. The program got approximately 200,000 Viet Cong fighters to defect.
McGraw said the name change was approved by Defense Secretary Robert Gates and Adm. Eric Olson, the Special Operations commander, in mid-June.
Many in the psychological operations community, including Paddock, dislike the new name.
“Military Information Support Operations, or MISO, is not something that rolls off the tip of your tongue,” Paddock said. “It makes it even more difficult for psychological operations personnel to explain what they do. That they still have the capability to employ programs and themes designed to influence the behavior of foreign target audiences.”
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Seriously? Do they have to be stupid about EVERYTHING they change?
I mean, what's next? "The US ARMY has changed the name of the Infantry Branch to: "Weapon Carrying Deployable Multi Functionable Personnel Program" or WCDMFPP. Engineer Branch becomes "Multi Role Civil/Social Physical Work Force?"
This was a pointless and stupid move. It just sounds lame. "Oh I'm in MISO!"
All this change of monikers and titles just confuses things and makes more paperwork.
The Associated Press
Posted : Friday Jul 2, 2010 17:05:40 EDT
FORT BRAGG, N.C. — The Army has dropped the Vietnam-era name “psychological operations” for its branch in charge of trying to change minds behind enemy lines, acknowledging the term can sound ominous.
The Defense Department picked a more neutral moniker: “Military Information Support Operations,” or MISO.
U.S. Special Operations Command spokesman Ken McGraw said Thursday the new name, adopted last month, more accurately reflects the unit’s job of producing leaflets, radio broadcasts and loudspeaker messages to influence enemy soldiers and civilians.
“One of the catalysts for the transition is foreign and domestic sensitivities to the term ‘psychological operations’ that often lead to a misunderstanding of the mission,” McGraw said.
Fort Bragg is home to the 4th Psychological Operations Group, the Army’s only active duty psychological operations unit. Psychological operations soldiers are trained at the post.
Alfred H. Paddock, Jr., a retired colonel who was Director for Psychological Operations in the Office of the Secretary of Defense in 1986-88, says the term has always had some baggage and been difficult to explain.
“Somehow it gives a nefarious connotation, but I think that this baggage can be overcome,” said Paddock, who also served three combat tours with Special Forces in Laos and Vietnam.
Psychological operations have been cast as spooky in movies and books over the years portraying the soldiers as master manipulators. The 2009 movie “The Men Who Stare at Goats,” staring George Clooney, was about an army unit that trains psychic spies, based on Jon Ronson’s nonfiction account of the U.S. military’s hush-hush research into psychic warfare and espionage.
But the real mission is far more mundane. During the 2003 invasion of Iraq, psychological operations units dropped leaflets urging Iraqis to surrender.
In Vietnam, a psychological operations effort called the Open Arms Program bombarded Viet Cong units with surrender appeals written by former members. The program got approximately 200,000 Viet Cong fighters to defect.
McGraw said the name change was approved by Defense Secretary Robert Gates and Adm. Eric Olson, the Special Operations commander, in mid-June.
Many in the psychological operations community, including Paddock, dislike the new name.
“Military Information Support Operations, or MISO, is not something that rolls off the tip of your tongue,” Paddock said. “It makes it even more difficult for psychological operations personnel to explain what they do. That they still have the capability to employ programs and themes designed to influence the behavior of foreign target audiences.”
++++++++++++++++++++++++++++++++++++++++++++++++++ ++++++++++++++++++++++++++++++++++
Seriously? Do they have to be stupid about EVERYTHING they change?
I mean, what's next? "The US ARMY has changed the name of the Infantry Branch to: "Weapon Carrying Deployable Multi Functionable Personnel Program" or WCDMFPP. Engineer Branch becomes "Multi Role Civil/Social Physical Work Force?"
This was a pointless and stupid move. It just sounds lame. "Oh I'm in MISO!"
All this change of monikers and titles just confuses things and makes more paperwork.